Google’s AI‑driven overviews are cutting website traffic for hundreds of reputable sites. Recent research has revealed that ...

Google launched AI overviews a year ago, and it's been a big success, fending off the GenAI competitors threatening its top ...

Pew Research Center's claim that AI Overviews reduce web traffic to publishers may have been based on flawed methodology.

In an interview with The Verge, CEO Sundar Pichai addressed claims of declining traffic, saying "we are sending traffic to a ...

Independent analyses suggest Google’s AI search strategy is indeed having an impact. Search impressions—the number of ...

Website links displayed within Google’s AI Overviews saw minimal click-through rates (1 per cent) as well, as per the study.

Adland reacts to Google's latest update after AI Overviews lead to a 79% drop in click-through rates to websites.

Google also recently rolled out AI Mode — an advanced search experience that delivers detailed, conversational answers to complex queries. What do you think? Be the first to comment.

In that case, US District Judge Leonie Brinkema touched on the impact to news outlets, finding that Google’s “exclusionary conduct substantially harmed Google’s publisher customers, the ...

What the data shows: Adthena’s Search Intelligence To understand the real impact of Google’s AI Overviews, Adthena’s data science team analyzed more than 10.4 million SERPs across a five-day ...

As Google continues its shift to AI-based search, it's tempting to think of the potential search spin-off as a way to escape that trend. However, you may find few refuges in the coming years.