Specifically, Warner Bros. Discovery will split in two, with one company taking on HBO Max along with Warner Bros.’s film and TV studios, while the other company will take the (declining) cable ...

Warner Bros. Discovery has announced that it’s rebranding its streaming service from Max back to HBO Max, just a year after dropping the “HBO” label in an effort to broaden its appeal.

The service debuted as HBO Max in 2020, only to have its name changed to Max in 2023 as a result of a merger between Discovery Networks and Warner Media that created Warner Bros. Discovery.

The service debuted as HBO Max in 2020, only to have its name changed to Max in 2023 as a result of a merger between Discovery Networks and Warner Media that created Warner Bros. Discovery.

On Wednesday, Warner Bros. Discovery executives announced the name change at their upfront presentation in New York. When the streamer first launched in 2020, it carried the name HBO Max.

Max has officially switched back to HBO Max as part of its rebrand two years after the streaming platform changed its name following the merger between Discovery and Warner Bros. This also comes ...

NEW YORK (AP) — HBO is returning — at least in name. Warner Bros. Discovery said Wednesday that it was rebranding its streaming service as HBO Max this summer, instead of the current Max.

For as much trouble as Warner Bros. Discovery has naming the premium streamer, Max (soon to be HBO Max again) has one of the best libraries of … The post New on HBO & Max: July 2025 appeared ...

The Max name dated to Warner’s merger with Discovery and was considered a curious choice in 2023. HBO is widely considered a gold standard for quality, while Max was a reference to the less well ...

(The Hill) — WarnerBros. Discovery (WBD) is rebranding its streaming service and changing its name back to the original title it used when it launched in 2020. “Max” will be renamed “HBO ...

Max, the streaming service formerly known as HBO Max and now known by that name again, complained that X, the social platform formerly known as Twitter, is not letting it switch back to its ...