Tubi’s 2024 data revealed that over 34% of its viewers are 18-34. Over half are Gen Z or millennials and almost half are multicultural. And most of them (77%) do not have cable. The platform says 95% of its viewing is on demand and 5% is live.

The Fox Corporation-owned Tubi streaming service is gaining popularity. In 2024, the free ad-supported Tubi had 97 million monthly active viewers, who watched more than 10 billion hours of content, The Wrap reports.

The free, ad-supported streaming platform, owned by Fox, also streamed over 10 billion hours of content in 2024.

The free streaming service continues to impress with its growing audience. Tubi continues to make its case as the best free streaming service available. The ad-supported platform last announced that it had 78 million monthly active users in March 2024,