Although Gatorade was invented in 1965 and became the official sports drink of the NFL four years later, the sports-themed beverage did not hit the NBA until the mid-70s and then became the official ...

7UP: Show Us Your Can 7Up was the brainchild of Charles Leiper Grigg, a Missouri man who during the early 1900s was one of the pioneers in the ad and sales industries. After a few failed tries at ...

Add Yahoo as a preferred source to see more of our stories on Google. If there’s one time of year that taps into our childhood nostalgia, it’s the holidays. From family traditions to nostalgic recipes ...

7UP has unveiled a revamped packaging design, marking the first significant update to its visual identity in more than seven years. The redesign not only aims to modernise the brand's look but also ...

Add Yahoo as a preferred source to see more of our stories on Google. A carbonated soft drink inspired by a classic mocktail is set to hit shelves next month. "Yasss! Although, I’ve been calling ...

The global repositioning highlights 7UP's distinct ability to be the ultimate refreshment for any occasion, brought to life through product innovations and culturally resonant creative campaigns ...

7UP has unveiled a new visual identity, packaging, and positioning in its first major design overhaul in seven years. The redesign is the product of 7UP’s new ‘UPliftment’ brand strategy, which ...

When it comes to getting rid of colds, there are a lot of theories out there. Some people take Vitamin C tablets like they’re going out of style, others opt for zinc. Others still turn to 7UP to ...

If you're an elderly millennial like me who grew up in the 1980s, you may remember a certain laidback red dot wearing sunglasses who seemed to pop up everywhere in soda commercials and video games.

power of the enigma lies in its ability to enthrall, to capture the imagination. As a society, we delight in the little mysteries that don't immediately yield up their answers, which is why products ...

If you're a science geek who loves crazy chemical reactions, this video is for you. Sadly, there's no taste test afterward. Journalist Bonnie Burton writes about movies, TV shows, comics, science and ...