818 Tequila and Set Active have announced “The Playbook,” a new limited-edition capsule collection designed as a weekend uniform for tailgates and game days. The collaboration merges 818’s ...

Kendall Jenner’s 818 Tequila and Leset are teaming up to redefine what a big night in looks and feels like in 2025. The distilled liquor brand and contemporary ready-to-wear label collaborated on a ...

Kendall Jenner is ready to ring in the holiday season with 818 Tequila. The model and brand founder introduces her premium tequila brand's first-ever Holiday Surprise Box, available on 818 Tequila's ...

In categories where quality, provenance and production really matter, fame can’t be a substitute for substance.

Kendall Jenner is looking to accessorize alcohol bottles. Jenner's alcohol brand 818 Tequila will soon be selling 818 Minis, 50-milliliter bottles of tequila that the reality television star and model ...

Forbes contributors publish independent expert analyses and insights. Clara covers consumer brands shaping tomorrow's retail landscape. Coachella might be over, but 818 Tequila’s momentum sure isn’t.