Ariat work boots have their roots in horseback riding. In fact, the company Ariat, which is named for the famed racehorse Secretariat, is credited for integrating athletic footwear technology into ...

Ariat could soon be expanding in Fort Worth. The Fort Worth City Council passed economic incentives for the Western boots and apparel company to grow its regional headquarters and build a new ...

Ariat International Inc., a Western and equestrian footwear and clothing company famous for outfitting the United States Olympic equestrian team and providing boots for the cowboys of the Professional ...

Forbes contributors publish independent expert analyses and insights. Brin is a Toronto-based contributor who covers physical retail. Ariat, a leader in equestrian, outdoor, and workwear apparel, is a ...

FORT WORTH, Texas — One of the most popular brands in equestrian sports is expanding its "bootprint" in Fort Worth. Ariat, a California-based boot and apparel brand for equestrian sports and work ...

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Ariat is unusual among footwear companies. The boot brand, based in Union City, Calif., was founded in 1993 by two women — Beth Cross and Pam Parker — and continues to be female-led, with Cross ...

Western style just got bigger on the Strip. Boot and apparel brand Ariat opened a roughly 10,000-square-foot flagship store at 63 Las Vegas, a four-story complex at CityCenter on Harmon Avenue and Las ...

Kick up your heels as Ariat has dropped massive deals on its extensive lineup of cowboy boots and western wear to save you some major coin. You’re definitely not going to be at a loss to find a pair ...

Beth Cross grew up surrounded by pigs, sheep and horses on a rural Pennsylvania farm. So, after a windy road of odd jobs—cook on a fishing boat in Alaska, dental hygienist and a stint in solar ...

Ariat is unusual among footwear companies. The boot brand, based in Union City, Calif., was founded in 1993 by two women - ...