Pro athletes are embracing Bitcoin to build wealth, reshape finance, and empower communities—on and off the field. Here's why the movement is growing.

The former NBA champ says if certain athletes had been paid in Bitcoin years ago they could've have been billionaires by now.

At the time, it was a curious decision, and it may yet be one -- athletes started getting paid in Bitcoin, whether it was portions of their salaries or payments from endorsements. But now, some of ...

Simultaneously, groundbreaking athlete endorsements, a surge in phishing scams, and legislative moves like Ohio's Bitcoin Reserve Act highlight crypto's pendular behavior.

A Dutch family that poured all their money into bitcoin said FTX's celebrity endorsements were a big red flag about the now bankrupt crypto exchange. In an interview with CNBC, the father of the ...

And sometimes, the endorsement flops because it simply doesn’t feel authentic. Continue reading to discover seven athlete endorsement deals that were complete disasters, presented alphabetically ...

A t the time, it was a curious decision, and it may yet be one -- athletes started getting paid in Bitcoin, whether it was portions of their salaries or payments from endorsements.