Ford is planning a new EV reveal on August 11, and based on words from company CEO Jim Farley, we could be in for a monumental moment. During Ford’s second-quarter earnings call, Farley announced that ...

CEO Jim Farley says the company is poised to unveil a "breakthrough" EV and U.S.-built platform, calling it a pivotal moment in Ford’s history. The strategy aims to leapfrog Chinese EV rivals by ...

Ford's Model T was one of the primary catalysts that sparked the automotive industry — and the automaker's current CEO, Jim Farley, seems to be hoping to channel some of that energy 100 years later, ...

Ford Motor Company is on the brink of a transformative era, reminiscent of the impact the Model T had on the automotive industry. The company is embarking on a bold strategy to democratize electric ...

Ford CEO Jim Farley announced a new EV strategy, calling it a "Model-T moment" for the company. Ford will reveal its new EV platform on Aug. 11th in Kentucky. The new strategy focuses on competing ...

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. LOUISVILLE, Ky. — Ford Motor Co. said it plans to start ...

Ford’s CEO calls its new EV a “Model T moment,” a claim that suggests a revolution in affordability. We analyze if a low-cost, LFP-powered car can truly live up to the legacy of the car that put the ...

Ford announced a new EV manufacturing process and platform aimed at producing more affordable electric vehicles. Ford's new "assembly tree" process is expected to increase efficiency and reduce costs, ...

Louisville, Ky. — Ford Motor Co. is making a "bet" that a $2 billion investment in Louisville Assembly Plant to make a $30,000 midsize electric truck and abandon the traditional moving assembly line ...

Billed as a "Model T moment" by the company, Ford Motor Company CEO Jim Farley today announced that the automaker will invest $5 billion into its electric vehicle future. The Ford Model T was produced ...