After reviewing the financials from the 2025 annual Sturgis Motorcycle Rally, one thing was clear to Sturgis Mayor Kevin ...

Vicki Sanfelipo started Project Guardians after winning a S&S V-Twin Evo in a raffle. Now, she's using the grand prize to ...

A custom bike called Project Guardians built by Athena Ransom of Vagabond Chopper Co. will benefit Road Guardians and the Sturgis Museum ...

STURGIS — Traffic volume continues to surpass previous years as the 85 th annual Sturgis Motorcycle Rally hits the mid-week mark. According to the South Dakota Department of Transportation, more than ...

Rock legend David Lee Roth will bring his high-energy performance and iconic Van Halen hits to the Sturgis Buffalo Chip on ...

STURGIS, SOUTH DAKOTA – At the Sturgis Motorcycle Rally, it’s not all bikinis and debauchery. Some just come to feel the omnipresent rumble, to wave to the bikers and to take in the smell of fried ...

Do you think President Donald Trump can keep his word? During the 84 th annual Sturgis Motorcycle Rally last year, Trump was dialed in via Fox News during an early morning church service at the ...

Residents, for the most part, can’t understand why the city doesn’t own the rights to the name Sturgis. In reality, the city pays SMRi for the use of the name Sturgis as it relates to the annual ...

Clarence "Pappy" Hoel purchased an Indian Motorcycle Franchise in Sturgis, SD. The Jackpine Gypsies Motorcycle Club was formed. The Rally Begins…The first Sturgis® Rally, known as the Black Hills ...

Rallygoers can Purchase or Win One of 26 Exclusive Sturgis Edition Motorcycles and Join the Sturgis Harley-Davidson Founders Club This commemorative 2025 Low Rider S features an all-black design with ...