Well, look no further than the Samsung Galaxy S25 Ultra – or the Apple's iPhone 16 Pro Max? With Samsung's Unpacked 2025 event now behind us, we now have two brand-new current generation powerhouse smartphones on the market: The new Samsung Galaxy S25 Ultra and Apple's iPhone 16 Pro Max.

It seems like every phone launch brings rumors of imminent price hikes. Of course, the problem's been that in recent years, those rumors usually panned out, at least in some markets. Fortunately, with the Galaxy S25 Samsung is holding the line on pricing from last year's S24.

Samsung has officially launched the Galaxy S25 Series, opening pre-orders on its official website with exclusive offers.

Don’t be surprised if the Samsung Galaxy S25’s fresh approach ends up making believers out of the AI agnostics.

Currently, one of the best Galaxy S25 preorder deals comes from Samsung. For a limited time, you can get up to $500 off your Galaxy S25 preorder with trade-in. Plus, you'll get a free $50 Samsung credit. Likewise, you can get up to $700 off the Galaxy S25 Plus or up to $900 off the Galaxy S25 Ultra at Samsung.

Samsung also previewed a thinner version of the flagship models at the end of an event in California, aiming to launch the Galaxy S25 Edge in the first half of this year ahead of Apple's anticipated rollout of its slimmer iPhone.

Samsung Electronics Co. plans to launch an ultrathin version of its Galaxy S25 phone in the first half of this year, beating Apple Inc. to a promising new category.