“For Cheez-It, the in-stadium experience is where our brand personality really comes to life,” Cara Tragseiler, senior brand ...

It’s no surprise that Cheez-It wants college football fans “feelin’ the cheeziest” and snacking on its signature crackers throughout the season, but the brand’s sponsorship of the December 31 Cheez-It ...

Cheez-It is about to unload several new flavors as part of an entirely new lineup that it's releasing in two drops over the next few months. According to Tubular social data reviewed by Cheez-It, ...

CHICAGO, Sept. 8, 2025 /PRNewswire/ -- See It. Taste It. Crunch It. Cheez-It ® is unleashing its biggest innovation in three years, something unlike anything fans have ever crunched before. Enter ...

CHICAGO — Kellanova has unveiled plans to introduce Cheez-It Crunch, a new collection of crackers that combines the classic flavor of Cheez-Its with a new extra-crunchy texture. The crackers will be ...

The brand’s Citrus Bowl takeover promises big energy, bigger personality, and a fan-favorite mascot stepping back into the ...

Taco Bell previewed 2024 for fans on Friday, a future that includes Crunchwraps made with giant Cheez-its, chicken nuggets and possibly permanent Nacho Fries. The occasion was a one-hour event called ...

I walked into Walmart on Tuesday afternoon and picked up new bottles of Lactaid and Pepto Bismol. I knew I’d need both after seeing the Pop-Tarts Bowl tasting menu, which featured an obscene amount of ...

WASHINGTON — Taco Bell is adding two new menu items which feature a massive Cheez-It cracker. The fast food chain first tested the Big Cheez-It Tostada and Big Cheez-It Crunchwrap Supreme at a single ...

Taco Bell is testing a new menu item with a beloved snack food. The fast-food chain hopes the creation can replicate the success of its Doritos shells. The experiment: A massive Cheez-It, which is 16 ...