Clairol’s NEW patented permanent hair color technology helps block damage with EDDS technology ± EDDS encapsulates copper and prevents it from reacting with water and other free radicals to keep the ...

There's nothing quite as transformative as changing your hair color. Whether you're a brunette itching to add some warm tones or you have light hair and are curious about life on the other side, ...

NEW YORK, Jan. 28, 2025 (GLOBE NEWSWIRE) -- Clairol, the pioneer of at-home hair color, is proudly announcing the launch of their biggest innovation to date - ColorStrong, a revolutionary hair color ...

NEW YORK--(BUSINESS WIRE)--Discovering the most flattering shade of hair color can lead to beauty euphoria and an immediate boost of DIY confidence, but finding that shade can often prove daunting. On ...

The new It's So Me campaign, along with new product and communication innovations, underpin the brand's leap into appealing to a new community of empowered beauty consumers. Toronto, ...

Hair color manufacturer Clairol is leveraging mobile technology to bring CPG brands closer to the consumer by allowing users to virtually try on hair colors before purchasing. Beauty fans can now test ...