This release also introduces a concept Discuss is calling vibe coding for market insights. Borrowed from software development, where AI turns natural-language instructions into code, vibe coding in ...

Deductive Coding: A method of data analysis where codes are predefined based on existing theory or literature. Inductive Coding: A process of generating codes and themes directly from the data ...

Text-based classification Qualitative coding of focus group transcripts is a resource-intensive process. Researchers who carried out the qualitative analysis of these transcripts considered using a ...