TikTok sale puts app’s algorithm in the spotlight – a social media expert explains how the For You Page works and what changes are in store

With a change of ownership in the works, TikTok’s algorithm – the secret sauce of its success – is going to be reset for US ...

What It Really Takes to Stand Out on Social Media as a Business Today

Standing out on social media in 2025 isn't about gaming the algorithm or chasing the latest viral trend. The businesses that will win are the ones combining great storytelling, thoughtful design, ...
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Elon Musk says X’s algorithm will run fully on AI by November

AI CEO Elon Musk has said that by November, the algorithm powering his social media platform X will run entirely on ...