Dr. Pepper’s long-running “Fansville” ad campaign debuted its newest entry on Saturday, and it contained a clear shot at Shedeur Sanders. The “Fansville” ads are known for parodying events in college ...

For the eighth college football season, the iconic Dr. Pepper Fansville ads have returned. Where past seasons have focused on mini-story arcs including Oklahoma legend Brian Bosworth and the ...

Keurig Dr Pepper, Cronos, Apple, Honda and Starbucks are the companies to watch. Bai, or “pure” in Mandarin Chinese, is in the sweet spot of the beverage industry with a focus on natural and healthy ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Deepening Dr. Pepper’s relationship to college ...

Yum Brands is making key agency changes for two of its largest brands, Taco Bell and Pizza Hut.