Blue Swede’s “Hooked on a Feeling” is one of the most famous classic rock one-hit wonders of the 1970s. Notably, Blue Swede was not the first act to record the song. In addition, the writer of the ...

Hooked — an app for reading bite-sized stories in text message form — is rapidly climbing the App Store charts. The app initially launched in 2015, but it started growing quickly last fall. Now, it's ...

Fiction app Hooked launched last fall, aiming to reinvent fiction with short stories modeled on text message conversations. Next up: Letting readers write their own stories. That arrives today with ...

The Dead by Daylight dating simulator, cheekily titled Hooked on You, is an interesting paradox. This is a project that, for most studios, would exist in the form of an April Fools’ joke or Easter egg ...

On this week’s episode of Woman Inc., I sat down with Prerna Gupta, founder and CEO of storytelling app Hooked. With over 100 million consumers, Hooked highlights short form text, audio, and video ...

Will the next great novel be nothing more than a series of text messages? Uh, maybe not, but there’s always room to experiment with new formats. That’s what husband-and-wife team Parag Chordia and ...

Since Dead by Daylight’s Dating Sim is a decision-based game, there are many different outcomes throughout the storyline. So, we’ll explain how you can get all the endings in Hooked on You by either ...

We've just witnessed one of the most incredible examples of value creation in business history. Facebook announced the acquisition of messaging service WhatsApp for $19 billion. The messaging service ...