ITV to screen ads before scrums during Six Nations games - Samsung and Virgin Atlantic will be the first brands to trial the ...

The Six Nations gets underway on Thursday night and in a TV first, advertisements will be shown during games on ITV in what ...

ITV are to deepen their commitment to rugby union by extending their deal to broadcast live Prem Rugby games to 2028, Telegraph Sport can reveal. The move comes after ITV secured the broadcasting ...

For the Six Nations opener between Ireland and France on Thursday, ITV will add split-screen adverts while scrums are being set.

Prem Rugby has extended its broadcast deal with ITV for a further two years. The extension means ITV will continue to broadcast seven live matches per season, including the Prem final from Twickenham.

Rugby supporters have reacted with fury this evening after ITV deployed split-screen advertising during the Six Nations ...

ITV will show the opening game of the 2026 Fifa World Cup in the United Kingdom — but the BBC will show the bulk of England’s knockout fixtures should Thomas Tuchel’s side progress. The two ...

Key details and the full TV and live stream schedule to watch England, Scotland and every World Cup match on the BBC and ITV.

BBC Sport and ITV Sport have announced their live match split for the FIFA World Cup 2026, confirming how UK audiences can watch every game from for free. The tournament kicks off on June 11th hosted ...

ITV will no longer be showing five major sporting events in 2026. The broadcaster boasts a large sports portfolio, including the upcoming World Cup, but its snooker coverage is set to shrink in the ...

ITV were forced to take swift action during Sunday’s Winmau World Darts Masters final between Luke Littler and Luke Humphries after a derogatory Keir Starmer song broke out among the crowd.

Prem Rugby extend their free-to-air broadcast deal with ITV for a further two years.