Instagram has become the essential platform for reaching millennials because it aligns perfectly with how this generation discovers, researches and connects with brands. Unlike traditional advertising ...

Instagram is used by all sorts of people, from simple people to politicians, businesses, and celebrities. The website is a great way to boost your popularity, promote products or services, spread ...

Social media has become an essential part of any business’ marketing strategy, and Instagram has emerged as a leading platform for reaching out to potential customers. With more than 1.3 billion ...

Sponsored content is created for and in partnership with an advertiser and produced by the Drum Studios team. The social media platform launched advertising in the last quarter of 2015 and brands have ...

Effectively marketing your brand on Instagram is within your reach if you’re willing to put in time and effort. Once you carry out adequate research, you’ll find that it’s usually the little details ...

In the dynamic world of digital marketing, the quest for innovative strategies to harness the potential of social media never ends. Within this realm, Instagram is a dynamic juggernaut for brand ...

Instagram is known for making entrepreneurial dreams come true. Your social presence can – and will– make or break your brand. With most companies heavily relying on the platform to advertise and sell ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...