Mascots have long been symbols of schools, sports teams, and their spirit, yet some have been controversial due to their ...

As Duolingo retires then resurrects its owl, it’s clear that mascots are serious business, says Charlie Skinner First ...

Health and life insurance brand Vitality faced a series of challenging ... Central to this approach was the reinvention of Vitality’s brand mascot, Stanley the dachshund. Previously, Stanley had been ...