JCPenney has weathered a bankruptcy, store closings and a CEO straight out of Silicon Valley — all followed by continual revenue declines. Now, the storied company is getting another shot at rebirth.

Ally Brooke announces her body inclusive Bold Elements x Ally Brooke collection with JCPenney, which includes apparel and ...

The collaboration brings a spunky take on fashion, with an emphasis on petites, to the family-oriented department store.

Not anymore. Now available in select stores and online, just in time for fashion week, the Bold Elements x Ally Brooke ...

JCPenney has been an incredible partner in helping us deliver essential resources to those impacted,” said Cinira Baldi, CEO of Good360. “Their generous financial and product donations allow us to ...

According to the press release, the merger creates “an unmatched portfolio of six iconic retail banners that celebrate the essence of American style.” JCPenney filed for bankruptcy at the ...

With inclusivity at its core, the Company’s product assortment meets customers’ everyday needs and helps them commemorate every special occasion with style, quality and value. JCPenney offers ...

“Ally likes bold, sexy, colorful and expressive styles,” said Michelle Wlazlo, brand chief executive officer of JCPenney. “She’s very confident in her style and that’s actually why we linked her with ...