At CES, the consumer tech industry’s big tech show, L’Oréal unveiled two new digital products designed to help with a traditionally analog task: applying makeup. A tool called Hapta is designed to let ...
One of L’Oréal’s latest innovations is paving the way for inclusivity in the beauty space for those with disabilities and limited mobility. HAPTA is a handheld, computerized makeup applicator that ...
One of the world’s major beauty companies is rolling out a new product to make makeup more accessible — a "smart" lipstick applicator tool. The tool, called HAPTA, is the first handheld computerized ...
In years past, L’Oréal has shown up at CES with gadgets that deliver personalized beauty products to consumers. From the Perso custom skincare dispenser to the YSL at-home lipstick maker, the ...
L’Oréal has returned to CES to unveil two makeup devices. HAPTA is a handheld, motorized applicator that the company created for people with limited hand and arm mobility. L’Oréal's Lancôme brand will ...
Lip luxury is happening. Balmain Creative Director Olivier Rousteing is doing a line of 12 lipsticks with L'Oreal. If you are like the Kardashians and Jenners —not in the fact that you have your ...
A Walmart shopper accidentally came across the humbling connection between L’Oréal, an affordable drug store beauty brand, and Dior, a high-end beauty brand. In a TikTok with over 50,000 views, Maddie ...
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