The LEGO Group has officially unveiled the first sets in its new SMART Play line, introducing a new system that adds an extra ...

The Lego Star Wars Smart Play: Luke’s Red Five X-Wing comes with a price of $89.99 and has a release date of March 1.

LEGO has revealed the next level of bricks as they debut their new SmartBrick sets, which all bring life to your sets ...

Everything you need to know to preorder the upcoming Star Wars-themed SMART Play LEGO sets, with SMART Bricks, tags, and ...

LEGO's Smart Play technology revolutionizes Star Wars building sets with immersive features, and the first three are open for ...

LEGO SMART Play is HERE. And that means that your LEGO sets are evolving into even more awesome versions of themselves. LEGO ...

The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how ...

LEGO has just unveiled a radical shift: fans will be able to interact with their LEGO builds. The technology will be ...

Here’s everything you need to know about LEGO Smart Bricks, including where to buy them online, their build release date, and how LEGO Smart Play works ...

There will initially be three Star Wars-themed LEGO ® SMART Play ™  sets, which won't be the biggest LEGO sets ever made.

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...