Having a successful advertising strategy is vital for most law firms. How law firms spend their advertising dollars can go a long way toward the success or failure of a law firm. But one crucial ...

SMART goals are the key to creating achievable and measurable objectives, whether in your personal or professional life. What are SMART goals? How can you better use them to reach your desired results ...

Sasha is the Chief Growth Officer at Grow Law Firm, a Chicago-based team of experts in digital marketing for law firms. Every conversation about growing law firms seems to be focused on attracting ...

We collaborate with the world's leading lawyers to deliver news tailored for you. Sign Up for any (or all) of our 25+ Newsletters. Some states have laws and ethical rules regarding solicitation and ...

Did you know that digital marketing budgets are increasing year over year? In 2022, digital marketing spend increased by 15.6% from the $521.02 billion spent in 2021. Compare that to traditional ...

In-house consultant Susan Hackett and legal marketing consultant Deborah Farone offer examples of what happens when the industry focuses on small tweaks, collaboration with colleagues and clients, and ...

Digital-first agency seeks to elevate local legal practices through expert law firm marketing, website redesign, SEO, and ...

As a law firm owner, wouldn’t you like your video marketing to get clients buzzing? Believe it or not, law firm content doesn’t have to be boring – and in fact, it shouldn’t be. There are many unique ...

For legal marketers LinkedIn remains a valuable social media platform in the toolbox. Despite the buzz around newer platforms or shifting algorithms, its role in marketing has only grown more central.

SEO Consultants for Lawyers reports four strategies for law firms to enhance their online presence: build a professional website, optimize SEO, utilize content marketing, and engage on social media.

(Reuters) - The Big Law war for talent isn’t just about lawyers. Law firms are also vying to hire top-level marketing and business development executives. At least 20 Am Law 200 firms have brought on ...