Nanotechnology is a growing area but licensing can be tricky. A session at the AIPLA Annual Meeting last week gave advice on that and the choice between exclusive and non-exclusive licensing As key ...

Want to learn more about drafting, negotiating, and understanding intellectual property and technology contracts and have 10 minutes to spare? Grab your morning coffee or afternoon tea and dig into ...

These can include iconic characters, stories, music, and other features, which can be enjoyed by the players as new exciting content that will further increase their engagement with the brand and the ...

Artificial intelligence (AI) is transforming the way companies develop, deploy, and license technology. But with that transformation comes new intellectual property (IP) challenges that extend far ...

IP licensing is a powerful way to engage existing players in your game and gain new users. Over the last two decades, I've had the pleasure of working with dozens of well-known licensors from Disney, ...

Driving innovation is a critical factor in growing many companies. Ideally, your organization has an R&D engine that generates the kind of new products and services that fuel your growth. But ...

In a world where brand equity can make or break business fortunes, one strategy stands out as a game-changing accelerator: brand licensing. Brand licensing is a key pillar of many business strategies.