Mayhem, played by Dean Winters in Allstate ads, takes on the role of a GPS device, spitting out not-so-accurate directions to an unsuspecting driver. Mayhem causes chaos by screaming ...

Five years ago, competitors were challenging Allstate on our perceived weakness: price. The brand needed a character named Mayhem to help show that you may get what you pay for when it comes to ...

To the world, he's Allstate's Mayhem, but Dean Winters is so much more than a raccoon, or a teenage girl, or the sizzle in this promposal. Here's what you might not know about your favorite ...

Allstate Insurance is pairing college football rivalries with its well-known Mayhem campaign to ignite a battle on Twitter ... In terms of engaging an audience around sports, Twitter is the place for ...