Nestlé Chilled Dairy, a UK unit of Swiss food giant Nestlé, is to spend £10m (US$15.8m) on the UK launch of its first fat-free yoghurt, Nestlé Sveltesse. The marketing campaign is to focus on telling ...
Nestle is taking the opportunity to get some early experience of iTV marketing. It has begun an interactive marketing campaign in parts of northern England for its KitKat brand, allowing users to ...
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