*Nivea is flirting with white supremacy in a new ad for its invisible deodorant. The beauty brand used the slogan “white is purity” for the ad posted on its Facebook page, which was geo-targeted at ...
Nivea pulled its “White is purity” ad this week after it was accused of being racially insensitive on social media. The ad, featuring the back of a woman with dark hair over a white robe in a brightly ...
Companies like to push the envelope with their ads. Sometimes the gamble works, sometimes it doesn't, and sometimes, like in the case of a new advertising campaign from Nivea, the whole thing turns ...
This article originally appeared on Fortune. Nivea is pulling its “White is Purity” ad after social media users accused the company of being racist. The ad originally appeared on the company’s Middle ...
Nivea has pulled a deodorant ad that declared "White Is Purity" after people protested that the slogan is racist, and after others hijacked the ad’s online campaign with comments about white supremacy ...
The above ad is a part of Nivea’s new “Look Like You Give a Damn” men’s campaign. Is it racist? GOOD thinks so. So does Questlove, and BuzzFeed, and pretty much the whole Internet. The copy — ...
Skin-care company Nivea has apologized and pulled an ad after critics complained that it was racist. The ad appeared on Nivea's Middle East Facebook page. If featured the image of the back of a woman, ...
In Beiersdorf v Hindustan Unilever – an infringement spat involving trade dress for cosmetic creams – the Delhi High Court has delved into the world of comparative advertising, disparagement and ...
Dubai, UAE – NIVEA, a globally renowned skincare and personal care brand, has partnered with Zenith Media and ThePubverse by ArabyAds to deliver a first-of-its-kind 3D immersive Connected TV (CTV) ...
Dove isn't the only skin-care company caught up in a controversy about its ads. Nivea, a German company with global reach, has been called out on social media for ads in West Africa that many ...