Puma reported ⁠an operating ⁠loss before ⁠interest ​and tax of 357.2 million ​euros ($422.14 ⁠million) for 2025, which ...

Wholesale accounts for about a third of Puma’s China revenue. Chief executive Arthur Hoeld insisted Puma remains committed to its existing partners and said he is optimistic about long-term benefits ...

The German sportswear company recorded the company's worst loss ever in absolute terms, even as it firmed up plans for its recovery.

PARIS--(BUSINESS WIRE)--Global sports company PUMA has launched its first worldwide brand campaign in 10 years “FOREVER. FASTER. - See The Game Like We Do” with the objective to strengthen PUMA’s ...

The deal builds on Anta's efforts to expand its foothold outside of China, where it has faced growing competition from the ...

AC Milan and global sports company PUMA have joined forces with Italian cultural pioneers Slam Jam to announce the Club's ...

Charlotte Hornets point guard LaMelo Ball's fifth signature PUMA basketball shoe is dropping in 'Mist' and 'Camo' colorways ...

Jan 28 (Reuters) - Germany's Puma and fierce rival Adidas have ‌their roots in the very same house where brothers Rudolf ‌and Adolf Dassler launched their shoe business a century ago, before a major ...

Award-winning costume designer June Ambrose joined Puma in 2020 and has wasted no time in making her presence felt. Puma, led by Ambrose, has officially launched its women's hoops category behind the ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Puma is in the midst of ramping up its marketing ...

FRANKFURT, Feb 26 (Bernama-dpa) -- German sportswear maker Puma on Thursday reported a loss in its fourth quarter amid weak sales, German Press Agency (dpa) reported. The firm also issued a fiscal ...

HERZOGENAURACH, Germany--(BUSINESS WIRE)--Sports company PUMA will turn 75 in 2023 and will celebrate its milestones in sports, culture and innovation with a series of events throughout the year which ...