A new partnership between Roblox and Gucci brings digital items from the fashion house into the platform’s metaverse alongside a new limited-run digital experience.

Gucci is raising the curtain on Gucci Town, a virtual piazza in the landscape of Roblox. Gucci Town is a permanent destination that interacts with the codes of the house and expresses creative ...

Gucci has officially entered the metaverse with the opening of Gucci Town, a permanent space hosted on Roblox. The luxury house describes the project as a “dynamic destination” in which users ...

The Gucci Garden Experience is live on the massively popular platform, Roblox. The event is a place for people to hang out and buy virtual Gucci items, and one of the prices of a purse soared to a ...

Gucci has opened a persistent digital space on Roblox, per a press release shared with sister publication Marketing Dive. Previously, the luxury brand opened the Gucci Garden in Roblox in May 2021.

All you need to know about trading in Grow a Garden on Roblox, including what you need, how to start a trade, and how to stay ...

MILAN — Anyone whose virtual alter ego is wandering around the Roblox online game platform these days might run into other avatars sporting Gucci handbags, sunglasses or hats. The digital-only ...

Miley Cyrus visits Gucci Town in Roblox, where fans can interact with her avatar and take virtual photos with her as she promotes Gucci Beauty's newest scent.

A new Roblox trading feature rolling out in beta makes it easier than ever for traders on the platform to exchange digital goods with other users.

A new partnership between Roblox and Gucci brings digital items from the fashion house into the platform’s metaverse alongside a new limited-run digital experience.

Gucci has opened a persistent digital space on Roblox, per a press release shared with Marketing Dive. Previously, the luxury brand opened the Gucci Garden in Roblox in May 2021. A virtual piazza, ...