In 2017, Karen Robinovitz’s husband died. Nine months later, a cousin of hers was killed in the Parkland, Florida, school shooting. She fell into a deep depression. Then she met with a friend whose 10 ...

Chase Kellebrew was in demo mode in the basement laboratory of SoHo’s Sloomoo Institute, which bills itself as a “multi-sensory slime experience.” The institute was founded in 2019, to take advantage ...

A vibrant mix of glossy yellow slime and shimmering galaxy colors creates a mesmerizing contrast that keeps every stretch and ...

I’d walked past the Sloomoo Institute on Broadway in the SOHO District of Manhattan many times over the past few years, wondered what was inside, but had never ventured in. Several weeks ago, I was ...

“With new JELL-O PLAY Edible Slime, the entire family can have fun creating, stretching, and even eating slime.” The colorful, edible and imaginative DIY slime experience is easy to make: simply add ...

Forbes contributors publish independent expert analyses and insights. I cover art, design, culture and people. Sloomoo Institute is an experiential destination that taps into the joy of multi-sensory ...

Things are getting messy at a new slime activity center in Houston. If you want to pay a visit to the Sloomoo Insitute during spring break, here's what to know about tickets, parking, rules and what ...

Gift Article 10 Remaining As a subscriber, you have 10 articles to gift each month. Gifting allows recipients to access the article for free. A new immersive slime store is stretching the ...