Find out the pros and cons of paid and organic social media marketing. Learn the right balance between both strategies.

TUCSON, AZ - January 14, 2026 - PRESSADVANTAGE - Professor Watson announces significant enhancements to its advertising ...

Facebook is the social network with the broadest audience. Make the most of your Facebook business advertising and marketing ...

This B2B social media marketing strategy template makes it easy for you to draw up your game plan, from objective setting through to reporting. Getting value from social media as a marketing channel ...

Social media drove more purchases than ever on US retail sites in November and December, according to a new report from Adobe ...

CHICAGO, Aug. 20, 2025 (GLOBE NEWSWIRE) -- New research from Sprout Social (NASDAQ: SPT), an industry-leading provider of cloud-based social media management software, reveals that marketing leaders ...

Mastering the art of social media videos involves more than just creating compelling visuals. It requires a deep understanding of the technical and strategic aspects of video delivery. To generate ...

Organic social media has become a key feature in the marketing strategy for many brands. Over the past three years, investments in the space have grown 79% while 50% of marketers plan on further ...

Elevate your B2B social media game in 2025? This comprehensive guide walks you through essential steps to craft a data-driven, impactful strategy. Foster Cross-Department Collaboration: Work with HR, ...

Social media marketing is one of the most affordable ways a nonprofit organization can boost awareness, build real connections and maximize its reach. However, many leaders underestimate how difficult ...

Discover how drip marketing engages prospects over time using email, social media, and direct mail. Learn strategies to keep ...