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Sony Launching New ‘It Happens on PS5″ Ad Campaign

This year, the PlayStation brand is celebrating its 30th anniversary with all sorts of festivities, and it's now focusing on ...
Forbes

Microsoft And Sony Are Looking At Ads On Free To Play Video Game

Microsoft and Sony are reportedly planning to add advertising in some of their free-to-play video games by the end of this year. Last month it was reported that both Microsoft and Sony have been ...
BGR

Move Over Xbox, Sony Wants To Put Ads In PlayStation Games, Too

Previously, we reported on Microsoft's move to put ads in Xbox games. While it would only affect free-to-play games, it's still a big push as ads in console games isn't exactly a common occurrence.
vg247

Sony and Microsoft said to be working on ad placement program for console games

Sony and Microsoft are both devising programs that would see ads appear in PlayStation and Xbox games, according to a report. According to sources speaking with BusinessInsider, Sony is currently ...
GamesIndustry

Sony reportedly considering in-game ads for free-to-play titles

Sony is reportedly working on a plan to introduce ads in free-to-play games on its PlayStation platforms. This is according to a new report from Business Insider, which comes a few days after a ...
Engadget

sony-ads

Fresh off the release of a couple extremely awesome commercials featuring the 40GB PS3 and a slew of other great features that make us love our PlayStation 3, we were starting to regain some of our ...
Inverse

Sony and Microsoft may plaster your precious games with ads, report says

You know those billboards in your favorite racing game that loudly advertise the next round of DLC? Well, what if those awesome ads invited you to try SimpliSafe, or to use ZipRecruiter to build your ...
Android Authority

Sony thinks it's okay to advertise a $1,800 flagship on a $1,300 phone

Sony is sending ads via push notifications to Xperia owners. The ad promotes the new Xperia Pro-I smartphone. The topic of system ads on smartphones has come up numerous times before, as the likes of ...
TechSpot

Sony plans in-game advertising system similar to the one Microsoft detailed

In brief: Over the weekend, news circulated that Microsoft is working on a system to let developers embed advertising into free-to-play games. Now it sounds like Sony has similar plans. This could ...
CNET

Closing the circle on the Sony ad and "Timing Is Everything"

So I stand by my opinion that the photo was a poor choice for this ad--just for different reasons than I initially thought. Gordon Haff is Red Hat's cloud evangelist although the opinions expressed ...
Android

Sony Now Shows System Ads On Its Smartphones

Ads are very much a part of our lives at this point; they’ve even started leaking into our phones’ operating systems. Sony is now the next offender to place system ads on its phones, as spotted by ...