Super Bowl airtime doesn’t come cheap. In fact, this year companies spent $8 million for 30 seconds of screen time at a Super Bowl most people will only remember for Kendrick Lamar’s unprecedented rap ...

Here's how Kanye West landed a Super Bowl ad in several local markets, then used it to sell swastika T-shirts after it aired.

I wanted to take a moment to address a commercial that ran in three of our local television station markets during Super Bowl LIX on Fox. The ad, which was presented as a legitimate online apparel ...

the Super Bowl, with its average annual viewership of 100 million, is literally the biggest game in town. And with the steady collapse of broadcast networks, the television commercial is ...

Umberto Gonzalez contributed to this report. The post The Super Bowl Is TV's Biggest Event - but for Movie Ads, It's Not the Only Game in Town appeared first on TheWrap.

More marketing teams are cognizant of the idea that TV isn’t always reliable, especially when there are now screens you can blare ads on in the palms of customer hands. Super Bowl ads are less ...

Fox Television Stations CEO Jack Abernethy condemned Kanye West’s Super Bowl LIX ad that directed viewers to swastika T-shirts in a note to staff on Wednesday. The ad ran in three markets (Los ...

OpenAI is planning a fascinating marketing push by introducing its first TV commercial during the 59th Super Bowl this coming Sunday, February 9th, according to the Wall Street Journal learned from ...

the 2025 TV schedule is going to be hard pressed to top Seal as…a seal. A highlight of our Super Bowl LIX commercial live blog was the Taika Watiti-directed Mountain Dew ad was something ...

Super Bowl commercials featured positive messaging about women and girls in sports. Representation of women athletes in media, especially in a positive light, is crucial for young girls. The way we ...