The organizers of the annual Pet Rock Fest have announced that they are looking for a new location for the event, which is usually held on the Sunday following Labor Day weekend. On its website, Pet ...

Houston – 50 years after it first became a quirky cultural sensation, the Pet Rock is back—but this time, it’s live on stage. A Rock Story, a new play written and directed by Davis Gordon Gilbert, ...

After a search for a new venue, the organizers of the annual Pet Rock Fest have announced that this year's event will take place Oct. 6 at Lancaster Fairgrounds, home of the Bolton Fair in Lancaster. ...

LANCASTER — Pet Rock Fest recently announced the awarding of thousands of dollars in donations to numerous animal welfare charities across New England. These funds, raised primarily through the 26th ...

Remember the Pet Rock? These days, it’s hard to imagine how this simple concept took off just after their introduction in 1975, but that kind of explosive, trendy popularity happens all the time, to ...

Have you ever heard of a million-dollar idea… that was literally just a rock? We sat down with the team behind "A rock's story," a play debuting at Midtown Arts and Theatre Center Houston about the ...

Marketing crazes are some of the most emblematic markers of their eras. From the ’90s to the 2010s, there are dozens of short-lived fads whose common elements are a combination of clever branding, ...