When looking into the crowd at Delta Center, there are a lot of interesting things that make the Utah Mammoth fanbase stand out. From literal broccoli heads and other various vegetable-themed hats to ...
Utah’s NHL franchise says it’s spent a “conservative” $7 million to launch its branding — from over $5 million on initial and incoming merchandise to $400,000 in player jerseys and gear; from $250,000 ...
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