Zoho’s messaging app 'Arattai' surges in downloads but Tamil name triggers fresh language debate

Arattai—meaning 'banter' in Tamil—was promoted as a domestic alternative to WhatsApp. From a base of 3,000 users, the app ...

WhatsApp alternative Arattai is number 1 on App Store: What is it and how it works

Arattai, a messaging app developed by Chennai-based Zoho Corporation, has jumped to the number one position in the App ...
The Financial Express

Zoho messaging app Arattai hits growth milestone amid Tamil name controversy, Can the ‘Made in India’ app challenge WhatsApp?

Zoho CEO posted on 'X' saying that Arattai traffic has increased 100X in 3 days, therefore, it is working hard to add ...
Newspoint on MSN

WhatsApp vs. Arattai: Will a desi messaging app end WhatsApp's dominance? Find out which is the better messaging app..

India's digital messaging market is now dominated by two major names: WhatsApp and Arattai. While Meta's WhatsApp maintains ...