For years, creativity and intuition have been held up as the twin engines of marketing. And while they’re still essential, ...

This post is a review of Choose Wisely: Rationality, Ethics, and the Art of Decision-Making. By Barry Schwartz and Richard Schuldenfrei. Yale University Press. 277 pp. $32.50. Rational Choice Theory ...

Discover the essential steps and factors in the financial decision-making process for individuals and businesses. Enhance ...

Researchers mapped activity in 621,733 neurons, revealing how vision, choice, movement, and reward signals spread across brain regions.

In a small, highly aligned team, collective decision making can be efficient. But as an organization scales up, consensus-driven business decision making becomes a bottleneck. In the modern workforce, ...

This article provides practical guidance to create a bulwark against breach of fiduciary duty claims by documenting ...