Wine tastings and winery tours have been growing in popularity over the years, especially as wine regions expanded way beyond ...

Gone are the days when wine tasting was confined to local wineries or national borders. Today's consumers crave authentic wine experiences in the land where it's cultivated. In Europe, where the wine ...

While wine tourism has taken off in recent years, however few companies or cruise lines seem to have gotten it right. What little I have seen of consumer wine trips hasn’t felt very satisfying. So, I ...

New developments in hybrid grapes and the effects of climate change have seen wine regions expanding ever further north over ...

Amid concerns about the state of the wine industry, a new study from the Wine Market Council offers findings that may help local wineries navigate the ever-evolving landscape of wine tourism. One of ...

To achieve inclusive growth, particularly in rural regions, it is crucial to have well-defined policies and a dedicated effort to adopt digital transformation and innovation. La Rioja, a renowned wine ...

Maribor, Slovenia was chosen as the Best Wine Destination in Europe for 2026 by European Best Destinations from 120 ...

Wine tourism and destination management represent a vibrant intersection of cultural heritage, economic development and experiential marketing. The field focuses on developing strategies to enhance ...