The xx and their label Young Turks have been up in arms recently over an ad by the fashion brand Hugo Boss that sounds eerily similar to the first track from their 2009 debut, "Intro." Commented the… ...

The xx's "Intro," the moody yet hopeful instrumental that opened their debut album xx (2009), appears to have been the model for fashion brand Hugo Boss' shady new sunglasses ad—watch and wince below ...

The xx are the only band I’ve ever seen that can make a festival crowd sing along with a wordless song. That song is “Intro,” the first track from their self-titled first album, and it’s about as ...

HIPSTERRUNOFF.com did a pretty funny post about this AT&T ad, clowning our Federal Way hero for his soul patch and theorizing The xx secretly works for Dos Equis cerveza.