DeepSeek has launched an AI model that was reportedly developed with significantly less computational power than traditional methods. Shares of Nvidia are under pressure amid concerns that DeepSeek's methods may undermine demand for its high-performance GPUs.

The messaging was rolled out on platforms such as X and META.O Facebook and Instagram, as well as Chinese services Toutiao and Weibo, Graphika said.

The little-known artificial intelligence firm has emphasized research, even as it emerged as the brainchild of a hedge fund.