The 4 words Tim Cook uses to defend Apple's late AI start
The Cupertino, California-based tech giant unveiled its AI initiative, Apple Intelligence, this past June. While OpenAI launched its popular generative AI chatbot ChatGPT in late 2022 — followed by Google ( GOOGL ), Microsoft ( MSFT ), and Meta’s ( META) flurry of chatbots, custom AI chips, and AI software features — Apple stayed quiet.