The origins of April Fools’ Day are mysterious, and historians haven’t been able to pinpoint exactly how the annual celebration of hoaxes began. But these days, it’s a bona-fide marketing tradition.

Many of this year’s April Fools’ stunts from brands have consumers wishing the fake products or offerings are real. Here’s how seven brands got inventive to prank consumers. Edible’s stunt involves a ...

This year's April Fools' Day marketing stunts feature everything from a grass keyboard from Yahoo to a 5-year cruise from Duolingo and Carnival.

Why would a brand put itself out there on April Fools' Day? Well, it can pay off ... While the Drone Delivery Service is a prank, BabyQuip is a real company and you can get $25 off your order on ...

Welcome to the worst day on the internet! As Chaim Gartenberg pointed out years ago, brands and a holiday dedicated to hoaxes ...

Here's everything you should know about April Fools' Day, including how it started and some of the most infamous pranks.

The April Fools' Prank Gone Too Far Not all jokes go well ... proving that the biggest brands can get it wrong on April Fools' Day too. If you're looking for a new TV this 50-Inch Hisense just ...

The history of April Fools' dates back at least as far as the 17th century, when scores of Londoners were invited to the Tower of London for a hoax event billed as the annual “Washing of the Lions.” ...

April Fools’ Day is here, and it’s either the best day or worst day, depending on your sense of humor. Companies across the globe take part with jokes and pranks of their own, and they’re either ...

People are known to pull pranks on April 1st, but how did April Fools' Day begin and why? Here's all you need to know about ...

While it’s not an official holiday, April Fools’ Day is celebrated across the world, with individuals and even major brands joining ... In France, a common prank involved placing a paper ...