Three Perceptual Processes in Marketing. One of the key factors of successful marketing is effective communication of the characteristics of a product. Such communication has to result in a ...

Recognizing the impact of perception can be critical to success. This requires an understanding that perception is a process of evaluation, prediction, interpretation and correlation — hence the ...

Chief among them is speech perception, the ability to interpret language. In people, the speech perception process is typically dominated by the left hemisphere.

The Public Opinion Quarterly, Vol. 19, No. 3 (Autumn, 1955), pp. 292-302 (11 pages) During the past few years, a series of experiments relating to the effects of indices on the perception of ...

Our results suggest that cancer patients in developing countries have significant unmet communication needs and that simple changes in physical layout and oncologists’ attitude towards better ...

Perception of the difference between past and present stimulus: A rare orientation illusion may indicate incidental access to prediction error-like signals. PLOS ONE, 2020; 15 (5): e0232349 DOI ...

But the process of communication is a complex and ambiguous phenomenon, which undoubtedly has its own technologies to navigate (but is not limited to just tech). From my perspective, the main ...

Repetition is a powerful means of articulating design and meaning in music. In contrast to simple repetition, musical analogy posits a functional repetition or similarity in otherwise dissimilar ...

Babies and adults use opposite sides of their brains to process colours. And the switch is due to the influence of language, a study suggests. It is well known that in adults, perception of colour ...