YouTube creators often implore their viewers to ‘smash that Like button,’ believing its feedback to be vital to their future success on the algorithm-driven platform. But a new study from the Mozilla ...

On its 20th anniversary, YouTube is venturing into an era of AI-generated video, and may never be the same. I had that shift in mind when I recently interviewed YouTube CEO Neal Mohan at his office at ...

Recommended videos keep users engaged on YouTube, but starting today, YouTube will stop showing recommended videos in some places, such as the homepage, if your watch history is turned off entirely.

Listen to more stories on the Noa app. Something strange has been happening on YouTube over the past few weeks. After being uploaded, some videos have been subtly augmented, their appearance changing ...

YouTube recommends videos by "pulling" content for individual viewers rather than pushing videos broadly. Watch time isn't everything - viewer satisfaction and feedback play an important role. Time of ...

YouTube is preparing to update its policies to crack down on creators’ ability to generate revenue from “inauthentic” content, including mass-produced videos and other types of repetitive content — ...

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YouTube has a large collection of audio and video content. It would take 82 years to watch everything that's uploaded in one day. What's all that content good for if you can't enjoy it? It's ...

Content marketers are using video content more than ever. In 2022, 86% of businesses use video as a marketing tool. Aside from the rise of TikTok, especially during the pandemic, more marketers are ...