A recent Kantar analysis found that very few festive ads succeed in delivering both cultural warmth and clear brand impact.
To maintain its leadership in the rapidly evolving beauty tech space, L’Oreal is partnering with startups to accelerate ...
OpenAI has appointed Julia Hoffmann and Andrew McKechnie, who bring experience from Google, Apple and DDB, to two new ...
For a company that does not generate electricity but manages and distributes it, Schneider Electric’s marketing narrative has ...
Zillah Byng-Thorne, the previous chair of M&C Saatchi and a former chief executive of Future, originally hired Al-Qassab.
Sony Pictures Networks India signals a senior leadership transition as Danish Khan prepares to step away after shaping television and digital businesses.
LLMs today need to speak a variety of languages, not just English with an accent. I was chatting with a friend in Jakarta ...
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These rules represent a high-water mark in India's AI and digital economy. For the first time, we will have a regulatory ...
John Wren now reigns at the helm of the world’s largest advertising holdco. What if the last king of Madison Avenue made a ...
Is commerce, not creativity, now the main engine of ad growth?
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