Influencer marketing is seen as the current secret sauce by an increasing number of marketers - including Unilever and now, ...

A car ad with a sense of humour? It's been a while, but this campaign for Ford Pro by Wieden + Kennedy London is a light hearted take on heavy duty hardware. It features a voiceover by actor Tom ...

Belvoir Farm (apparently pronounced "beeva"), a UK-based company known for its sparkling drinks and cordials, has appointed Joint to develop a new campaign that will work for existing products as well ...

AI has been put to good use in this new global campaign for Coca-Cola from WPP Open X and VML New York, which celebrates the ...

Dreamies' cats were invading outdoor spaces, and now the fearless felines are clinging to a speeding truck carrying their favourite snacks. The spot by adam&eveDDB, which was directed by Aircastle ...

Publicis has won yet another creative and media integrated assignment in the US, Walmart-owned Sam's Club (members-only ...

Over the years agencies and advertisers have got themselves in a terrible tangle over tea, desperate to say what it's not. It ...

Coke, Desperadoes, Deliveroo and Freya bread took the top prizes in Kantar’s latest creative effectiveness awards. These are judged with help from the data company’s Link AI and Link + testing ...

In a time where AI-generated visuals are everywhere, and brands can fake just about anything, I really appreciate campaigns that still get out into the world and do it properly. There's something ...

Despite ASA push-back, the UK government’s commitment to HFSS legislation has advertisers re-evaluating their marketing ...

Interesting interview with WPP CEO Mark Read in yesterday's Sunday Times (subscription required to get behind its hefty ...

Finding the best online casino provider with a low wagering bonus is a lot easier with the help of affiliate websites. These ...