To lure advertisers to the 50th anniversary of "SNL," NBC launched its efforts in 2023 -- months ahead of the debut of the event ...
Live has delivered a regular dose of New York City to millions of TV viewers for a half-century. Now, the city – or at least ...
To get inside the SNL 50 marketing juggernaut, I spoke with NBCU’s Chief Global Marketing Officer for Advertising and ...
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