Insurance giants Liberty Mutual, Allstate, and Progressive are among the top mascot-driven advertising campaigns, MarketCast ...

Familiar characters from Liberty Mutual, Allstate and Progressive were standouts ... emerged as the leading insurance mascots in Ad Breakthrough, Messaging, and Branding categories.

Post thi Allstate's Mayhem Reigns in Likeability ... of well-crafted branding and storytelling in insurance advertising. By leveraging familiar mascots and reinforcing brand identity through ...

Familiar characters from Liberty Mutual, Allstate and Progressive were standouts for their ... emerged as the leading insurance mascots in Ad Breakthrough, Messaging, and Branding categories. Their ...