ICRA report predicts 1-3% revenue decline for pay TV due to OTT competition, but ARPU growth expected in FY26.

Meanwhile, pay-TV operators are losing subscribers, and broadcasters are trying to compensate by expanding ad revenue on DD Free Dish.” DTH and Cable Industry hit hard by subscriber losses ...

The development comes at a time the DTH business is feeling the pinch of streaming platforms and DD Free Dish, a free DTH platform run by Prasar Bharati. It also comes days after JioStar, the newly ...

According to Rajesh Sethi, Senior Advisor, PwC India, the DTH industry is currently facing significant headwinds. He notes that the rise of free-to-air (FTA) services, particularly DD FreeDish ...

Bharti Airtel informed stock exchanges that it was in bilateral talks with Tata Group regarding the merger of Tata Play with its DTH business.

Indian pay-TV industry revenue is expected to decrease by 1-3% in FY2026. This is due to subscribers moving to OTT platforms ...

MUMBAI: Pubcaster Prasar Bharati has successfully concluded its annual DD Free Dish MPEG-2 slot e-auction, allocating spaces to 60 television channels for the period of 1 April 2025, to 31 March 2026.

Despite the decline in pay-TV subscriptions in the Hindi speaking market due to the rise of OTT platforms and DD Free Dish, ...

As per insights gathered by exchange4media, the FTA industry is experiencing a golden era, generating a staggering ₹4,000 ...