Arguably the most legendary of all discontinued Keebler cookies, Magic Middles were a unique and beloved treat. These soft, shortbread-style cookies were filled with a rich fudge or peanut butter ...

Naturally, fans of the classic Keebler cookie couldn’t wait to get their hands on the new variety, and they were even more excited to share their thoughts. “I just bought these last week at Kroger and ...

Keebler is sweetening up the season with a new cookie flavor fans are calling "so nostalgic" and "delicious." The iconic Hollow Tree Elves must've spent the winter hibernating indoors, baking up ...

However, this week, I might win Mom of the Year because I was lucky enough to get my hands on a pack of the brand-new Keebler E.L. Fudge Choco Vanilla Cookies.

It's me, Ernie the Elf, or the Baker in the Tree, as some call me! I'm here to tell everybody that we've just finished whisking, stirring, and baking our brand-new Keebler E.L. Fudge Choco Vanilla ...

From the Keebler Elves who brought you hits such as Fudge Stripes, Sandies, and even the Pretzel Pie Crust (which makes strawberry pretzel salad so easy to make) comes a new sandwich cookie to ...

Stay ahead with the latest confectionery NPDs from Cadbury, Snickers, Ferrero, Hi-Chew and Fazer – from flavour innovation to functional ingredients and seasonal strategy.

Keebler, in partnership with Warner Bros Discovery Global Consumer Products, has introduced a limited-edition Harry Potter Butterbeer Fudge Stripes cookies product.